How Six Boutique Hotels Boosted Revenue by US $276,480 in 60 Days with Falqen Automation
1. Before We Arrived — The Classic Bottleneck
Across Lisbon, Barcelona, Bali, Tulum, Prague and Cape Town, six independent hotels (46–82 keys each) shared one chronic headache:
What soaked up those 148 hours?
Room-upgrade upsell calls to guests who had already booked online
Manual payment links emailed & chased by phone
Key-card programming & hand-off for every arrival
“How’s your stay?” calls placed at random—often unanswered
Post-checkout review emails copied from a Word doc, pasted into PMS
Result: staff ran, guests waited, GMs watched RevPAR lag behind comp-set by an average 16.3 %.
2. The Automation Prescription (Four-Step Rollout)
Implementation window: 7 days per property — live across all hotels in 6 weeks.
Instant Upsell Engine
Tool: Falqen Upsell Bot + Stripe Payment Link API
Trigger: Booking confirmed
Action: Auto-SMS 30 seconds later → “Upgrade to sea-view for US $42 per night. Tap to confirm.”
Result: 18.2 % of guests upgraded, generating US $57,456 across the group.
Self Check-In & Mobile Keys
Tool: PMS webhook → Salto BLE locks
Action: Unique PIN + Apple / Google Wallet pass sent 24 h before arrival.
Impact: Average lobby wait plunged from 9:12 to 1:57; four receptionists redeployed to sales events.
Mid-Stay Feedback Bot
Tool: WhatsApp Business API + Falqen sentiment parser
Message (Day 2 @ 10 AM): “Rate your stay 1–5.”
Workflow:
1–3 → create maintenance ticket instantly
4–5 → queue review request post-checkout
Outcome: Resolved 92 low-rating issues before departure → OTA scores jumped from 4.3 ⭐ to 4.7 ⭐.
Automated Review + Loyalty Offer
Tool: Post-Stay Drip ✉️+💬
Timing: 6 h after checkout
CTA: “Review us, get 12 % repeat-stay voucher.”
Result: Review volume +112 %; repeat-stay bookings +9.6 %.
3. Operations Shake-Up — Staff Time Re-Allocated
Hours per week freed
Four receptionists → 2 (two positions eliminated, US $4,820 monthly payroll saved).
Remaining staff now spend mornings selling corporate packages and afternoons curating local-experience upsells.
“I stopped dialing upgrades and started selling wedding blocks—the bot earned me more commission in week one than I made last quarter.”
— Carla M., Lisbon front-desk agent
4. Show Me the Money — 60-Day Financials
Total extra room revenue: US $276,480 in two months.
Additional payroll saved: US $9,640.
Net automation cost: US $1,134 per hotel/month → ROI achieved in 6.2 days.
5. Why the Numbers Are Exact
Falqen pulls every booking, payment and OTA review via API—no estimates:
8,772 stays analysed
1,595 upgrade acceptances
1,003 mid-stay feedback loops
7,624 post-stay review sends
6. What “More Productive Stuff” Looks Like
With repetitive clicks gone, staff pivoted to:
Corporate & MICE outreach — two agents closed US $41,000 in Q4 meeting revenue.
Local-experience curation — concierge built a paid “Foodie Walk” package, booked by 164 guests in Month 2.
Dynamic pricing oversight — revenue manager adjusted event surcharges daily instead of weekly.
7. Can Your Property Replicate This?
✅ You run 40–150 rooms
✅ Staff still hand over plastic key cards
✅ RevPAR under US $150
✅ Average rating <4.7
If that’s you, you’re likely sitting on 20–35 % untapped revenue.
Take our 60-second assessment—we’ll email your potential lift by tomorrow.
1. Before We Arrived — The Classic Bottleneck
Across Lisbon, Barcelona, Bali, Tulum, Prague and Cape Town, six independent hotels (46–82 keys each) shared one chronic headache:
What soaked up those 148 hours?
Room-upgrade upsell calls to guests who had already booked online
Manual payment links emailed & chased by phone
Key-card programming & hand-off for every arrival
“How’s your stay?” calls placed at random—often unanswered
Post-checkout review emails copied from a Word doc, pasted into PMS
Result: staff ran, guests waited, GMs watched RevPAR lag behind comp-set by an average 16.3 %.
2. The Automation Prescription (Four-Step Rollout)
Implementation window: 7 days per property — live across all hotels in 6 weeks.
Instant Upsell Engine
Tool: Falqen Upsell Bot + Stripe Payment Link API
Trigger: Booking confirmed
Action: Auto-SMS 30 seconds later → “Upgrade to sea-view for US $42 per night. Tap to confirm.”
Result: 18.2 % of guests upgraded, generating US $57,456 across the group.
Self Check-In & Mobile Keys
Tool: PMS webhook → Salto BLE locks
Action: Unique PIN + Apple / Google Wallet pass sent 24 h before arrival.
Impact: Average lobby wait plunged from 9:12 to 1:57; four receptionists redeployed to sales events.
Mid-Stay Feedback Bot
Tool: WhatsApp Business API + Falqen sentiment parser
Message (Day 2 @ 10 AM): “Rate your stay 1–5.”
Workflow:
1–3 → create maintenance ticket instantly
4–5 → queue review request post-checkout
Outcome: Resolved 92 low-rating issues before departure → OTA scores jumped from 4.3 ⭐ to 4.7 ⭐.
Automated Review + Loyalty Offer
Tool: Post-Stay Drip ✉️+💬
Timing: 6 h after checkout
CTA: “Review us, get 12 % repeat-stay voucher.”
Result: Review volume +112 %; repeat-stay bookings +9.6 %.
3. Operations Shake-Up — Staff Time Re-Allocated
Hours per week freed
Four receptionists → 2 (two positions eliminated, US $4,820 monthly payroll saved).
Remaining staff now spend mornings selling corporate packages and afternoons curating local-experience upsells.
“I stopped dialing upgrades and started selling wedding blocks—the bot earned me more commission in week one than I made last quarter.”
— Carla M., Lisbon front-desk agent
4. Show Me the Money — 60-Day Financials
Total extra room revenue: US $276,480 in two months.
Additional payroll saved: US $9,640.
Net automation cost: US $1,134 per hotel/month → ROI achieved in 6.2 days.
5. Why the Numbers Are Exact
Falqen pulls every booking, payment and OTA review via API—no estimates:
8,772 stays analysed
1,595 upgrade acceptances
1,003 mid-stay feedback loops
7,624 post-stay review sends
6. What “More Productive Stuff” Looks Like
With repetitive clicks gone, staff pivoted to:
Corporate & MICE outreach — two agents closed US $41,000 in Q4 meeting revenue.
Local-experience curation — concierge built a paid “Foodie Walk” package, booked by 164 guests in Month 2.
Dynamic pricing oversight — revenue manager adjusted event surcharges daily instead of weekly.
7. Can Your Property Replicate This?
✅ You run 40–150 rooms
✅ Staff still hand over plastic key cards
✅ RevPAR under US $150
✅ Average rating <4.7
If that’s you, you’re likely sitting on 20–35 % untapped revenue.
Take our 60-second assessment—we’ll email your potential lift by tomorrow.
Your first automation is on us
If it doesn’t save you time and money, delete it. No hard feelings.
